Glossary of expert terms
- Layout - store plan including furnishings
- Gondola - a complete unit composed of bays
- Bay – basic unit of gondola, rack
- Facing – the front side of the product
- Planogram – positioning plan for items on a shelf
- Crossmerchandising – complementary items or product groups that complement each other, thus increasing sales
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[11.05.2011]
is a process, within which categories are being treated as strategic business units, so that the client's needs will be answered as much as possible, and in the long term their business results will i...
